Why CENTURY 21?

CUSTOMER SATISFACTION

It’s our mission to deliver best-in-class brokerage services to buyers and sellers worldwide. According to the research, we’re doing just that.

For three years running, we ranked “Highest Overall Satisfaction for First-Time Home Sellers, First-Time Home Buyers, Repeat Home Sellers, and Repeat Home Buyers (Tied in 2016) among National Full Service Real Estate Firms” in the J.D. Power 2016 Home Buyer/Seller Satisfaction Study1.

RECOGNITION

The CENTURY 21® System is comprised of 6,950 franchised broker offices, 106,000 affiliated sales associates, and a presence in over 76 countries, making us one of the most well-known names in real estate.

In fact, among consumers presented with a list of competitors, the CENTURY 21 brand was identified as having "the most recognized name in real estate," according to a 2016 Millward Brown customer survey.2

Q "Which of these agencies, if any, is the most recognized name in real estate?" (multiple choice question) (Base: Consumers Aware of Brand. Results significant at a 90% Confidence level)

Resources and Support

With the CENTURY 21® System you’ll experience a wealth of Innovative Tools to help you grow your business.
 
CENTURY 21 AdMakerSM
Put national CENTURY 21 print, online, radio, and television advertising to work for you at a local level with our Ad Maker program. You’ll be able to customize our advertising with your contact information saving you valuable time and marketing dollars. 
 
CENTURY 21 Business Builder®
Stay top of mind with all of your contacts. The CENTURY 21 Business Builder program allows you to upload your contacts and set them up to receive a variety of marketing materials. 
 
CENTURY 21 Preferred Client ClubSM
Get repeat and referral business by distributing C21® branded magazines and greeting cards personalized with your contact information. Our exclusive direct mail program (Preferred Client Club) can help you produce results.
 
Social Media & PR Studio
The CENTURY 21 System provides you with ready to use content that is powerful and customizable. Our PR tools help you promote your business to exactly the right area.
 
The CENTURY 21 UniversitySM
You are provided access to one of the most comprehensive performance-based learning platforms in the industry. In fact, we’re a Nine-Time Training Magazine Top 125 Award winner. Take advantage of our live and on-line courses as well as partnerships with industry leaders, trainers, and coaches.
 
Awards and Recognition 
Your success is valued and you should be rewarded for it. That’s why we offer retreats for our top agents and a Global Conference hosted in places such as Hawaii, the Bahamas, San Diego, and Las Vegas

Personality Assessment

Thinking about a real estate business? Take the 10-minute Real Estate Simulator Personality Assessment. You’ll receive a detailed report that will help determine your personality type along with invaluable insights to help you move one step closer to a great real estate business.